top of page
Fidelity-Logo (1).png

Case Study

About Fidelity

Fidelity Investments, formerly known as Fidelity Management & Research (FMR), is an American multinational financial services corporation based in Boston, Massachusetts. Established in 1946, the company is one of the largest asset managers in the world, with $5.4 trillion in assets under management, and $14.1 trillion in assets under administration, as of June 2024,

Problem Statement

Fidelity has a large presence in Covington Ky with over 5,000 employees. Their challenge is in branding themselves as a supporter of diversity in the nearby Cincinnati OH community.

Our Solution

In order to brand Fidelity as a supporter of Diversity we proposed hosting a huge networking event at their Covington KY headquarters. Fidelity invited senior leadership to speak on a panel. These senior leaders talked about their journey in the Financial services industry. The event was a huge success. 

The Results

  • Over 600 people rsvp'd for the event

  • ​5 Senior leaders from Fidelity spoke on a panel

  • Over 11,000 views on Social Media for the event

  • 58,000 newsletter views of Fidelity logo

  • Great engagement with Fidelity Talent Acquisition

​​

P1010730.JPG.jpg
WhatsApp Image 2024-07-12 at 10.54.29 AM.jpeg

Fidelity event held in Covington Ky

Newsletter

Sign up to receive industry updates

Thanks for submitting!

bottom of page